INSURANCE COMPANIES REIMBURSE FOR DIETARY SUPPLEMENTS/ ALTERNATIVE MEDICINE AS PITCHED BATTLE ENSUES by John Hammell, Political Coordinator, Life Extension Foundation Political Office 1534 Polk St. Hollywood, FL 33020 USA jhammell@ix.netcom.com, 1-800-333-2553, FAX 954-929-0507 copyright 1996 Many Foundation members and customers have been frustrated for years by their insurance companies abject unwillingness to reimburse for alternative treatments and for dietary supplements that have been prescribed by their physicians, but the winds of change are beginning to blow in America and we must all continue to push hard for passage of The Access to Medical Treatment Act as the insurance industry FINALLY climbs aboard our bandwagon! American Western Life, Blue Cross-Blue Shield, Preventive Medical Research Institute: (payor support by Mutual of Omaha Nationwide, Humana Health Plans of South Florida, Blue Shield of CA, Blue Cross of CA, Blue-Cross, Blue Shield of CA, BCBS of Iowa, BCBS of South Carolina,Provident Healthcare, Mass Mutual, Share United Healthcare, Heritage (John Deere), Oxford Health Plan, Companion Healthcare, Central Stated Health and Life of Omaha), and Alternative Health Group are among the growing number of insurance companies that now finally recognize the simple fact that "an ounce of prevention is worth a pound of cure." This concept has been well understood in China for centuries, and we're finally beginning to implement it here in the United States, hopefully fast enough to stave off total economic ruin. The companies we're reporting on here are pioneers within the insurance industry, and LEF salutes their fine example. A recent survey in the New England Journal of Medicine found that in 1990, more than one third of Americans sought treatment outside mainstream allopathic circles, through practitioners such as those we've been recommending to our members since we were founded sixteen years ago. LEF members and others who take an active interest in their health management finally have some lower cost insurance options to reward their commitment! Passage of health freedom legislation has helped create the climate where insurors could make these programs available, and we urge members to continue pushing hard to pass the Access to Medical Treatment Act, the Food and Dietary Consumer Information Act, as well as similar legislation at the state level. AMERICAN WESTERN LIFE INSURANCE COMPANY The oldest and most comprehensive health plan covering alternative therapies and dietary supplements was started in 1993 by American Western Life and is currently available to people in California, Arizona, New Mexico, Colorado, and Utah. As we go to press they are expanding into Oregon. AWL has screened and selected over 1000 alternative practitioners so far who practice everything from arromatherapy and reflexology to hypnosis and naturopathy. The Wellness Plan includes integrated, holistic health disciplines such as acupuncture, biofeedback, body work and massage therapy, yoga therapists, chiropractic, nutritional consultants, naturopathy, homeopathy, and Ayurvedic medicine as part of its medical coverage along with standard or allopathic treatment. AWL clients also have access to over 650 hospitals and 41,000 doctors. The Wellness Plan requires that the consumer become actively involved in managing their health. Participants learn how to become responsible for preventing disease and treating minor ailments through a comprehensive set of educational materials and